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Traditional

Our traditional PR expertise underpins everything we do. Each of our senior team practiced PR before the social media shift and brings extensive PR experience to the table. Our campaigns are driven by everything you’d expect of an outstanding PR agency – creative thinking, meticulous planning and robust measurement. We pride ourselves on our digital knowledge but understand that print and broadcast media still have a vital role in setting the news agenda.

Digital

Over the last few years there has been a fundamental shift in the way people consume media. Our work is designed to reflect this as we help brands to build convincing narratives across new multimedia platforms. As search and social re-shape the media landscape, Wolfstar has consistently been in the vanguard of the industry’s response to the challenges posed by the new media paradigm.

Social

Wolfstar was the first PR agency in the UK to specialise in delivering PR campaigns through social media channels. Since then we have evolved technologies and expertise that allow us to make sense out of an industry that is changing at a dizzying pace. Our social campaigns are focussed on driving business goals not vanity metrics, and our approach to measurement is designed specifically so that our clients can tell the difference between the two.

 

Some of our latest work


Building a smartphone brand from the ground up
Over the course of the last six years Wolfstar has worked with Sony to develop the Xperia brand story through PR, social media and content strategy for every product launch from Xperia X1 to current 2013 flagship, Xperia Z.
United Nations: Global CSR Report
The United Nations commissioned Wolfstar to undertake a study to gauge which of the world’s largest organisations were using social media to communicate their corporate social media activity and initiatives.
Sabre award winning Best Technology campaign
Wolfstar launched the Sony Xperia PLAY, using the world's first dynamic media newsroom and picking up our industry's most important global award, an EMEA Sabre, in the process.
Delivering potential students by creating conversation
A one month campaign to create conversation around menswear by London College of Fashion elevated visits by potential students to the college's menswear courses online above even that of womenswear.
 

The latest from our blog



German Social Media: A Concern for Privacy
Date: 23 Apr 2014
I came to the UK to do a Masters in PR and Corporate Communications almost a year ago. The first thing we were asked to do was to increase our social media usage to see how this affected our Klout score. My first reaction:......

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Brands not joking when it comes to April Fools’ Day
Date: 01 Apr 2014
April Fools’ Day. The day circled on every journalist and marketers calendar, simply because universal free license is given to let us all look a little silly. As the danger of falling victim to a prank or hoax fades......

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Does Facebook Need to Evolve?
Date: 20 Feb 2014
As Facebook continues to bask in the limelight of its tenth anniversary celebrations, many commentators have speculated on the ways in which the company will have to evolve if it is to reach 2024 in good health. Indeed,......

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I’ve known Wolfstar for two years. If you’re in consumer tech and you have a pitch list, they should be on it.
Paul O’Brien, owner / founder of MoDaCo
The project really worked. Wolfstar delivered across the entire brief and working with them was seamless.
David Revagliatte, Communications Manager, London College of Fashion
Wolfstar’s technical ability and nuance with the mobile phone space has added enormous value to our business.
Mattias Holm, Product PR Manager, Sony Mobile
Huge thanks for a great job on the app launch. Currently the app is the number one free/lifestyle in the App Store. This is a huge achievement
Jon Bishop, Head of Social Media, Paypal UK

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