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Traditional

Our traditional PR expertise underpins everything we do. Each of our senior team practiced PR before the social media shift and brings extensive PR experience to the table. Our campaigns are driven by everything you’d expect of an outstanding PR agency – creative thinking, meticulous planning and robust measurement. We pride ourselves on our digital knowledge but understand that print and broadcast media still have a vital role in setting the news agenda.

Digital

Over the last few years there has been a fundamental shift in the way people consume media. Our work is designed to reflect this as we help brands to build convincing narratives across new multimedia platforms. As search and social re-shape the media landscape, Wolfstar has consistently been in the vanguard of the industry’s response to the challenges posed by the new media paradigm.

Social

Wolfstar was the first PR agency in the UK to specialise in delivering PR campaigns through social media channels. Since then we have evolved technologies and expertise that allow us to make sense out of an industry that is changing at a dizzying pace. Our social campaigns are focussed on driving business goals not vanity metrics, and our approach to measurement is designed specifically so that our clients can tell the difference between the two.

 

Some of our latest work


Building a smartphone brand from the ground up
Over the course of the last six years Wolfstar has worked with Sony to develop the Xperia brand story through PR, social media and content strategy for every product launch from Xperia X1 to current 2013 flagship, Xperia Z.
Husqvarna: World Pole Climbing Championships 2014
Using Integrated Social Engagement, Wolfstar smashed all KPIs set by Husqvarna UK
PktMny: how to rank on page one of Google
Wolfstar's digital PR work for PktMny reaped serious SEO benefits
Interflora: world’s first flower fireworks display
Content featured in The Guardian, Gizmodo, Huffington Post, British Science Association – all with links back to Interflora website
 

The latest from our blog



Facebook’s news feed algorithm can make or break your social media PR strategy. Here’s how to use it to your advantage.
Date: 22 Dec 2014
If you use Facebook for your social media PR campaigns, you may have a problem - many of your fans aren’t seeing your posts. If you read our blog, you’ll know that having a social media presence is hugely important for......

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A strong social media strategy is the key to ensuring viral Christmas campaign success.
Date: 10 Dec 2014
  November 2014 has seen a significant rise in brands harnessing successful social media techniques to dominate conversation across the social sphere, resulting in the viral success of their Christmas campaigns. Whilst......

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Facebook loses social dominance to YouTube
Date: 05 Dec 2014
Data published by GlobalWebIndex reveals that YouTube has more monthly visitors than Facebook. GlobalWebIndex recently reported that Facebook was the most popular network in terms of members and active users. However, GWI also......

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I’ve known Wolfstar for two years. If you’re in consumer tech and you have a pitch list, they should be on it.
Paul O’Brien, owner / founder of MoDaCo
The project really worked. Wolfstar delivered across the entire brief and working with them was seamless.
David Revagliatte, Comms Manager, LCF
Wolfstar’s technical ability and nuance with the mobile phone space has added enormous value to our business.
Mattias Holm, Product PR Manager, Sony Mobile
Huge thanks for a great job on the app launch. Currently the app is the number one free/lifestyle in the App Store. This is a huge achievement
Jon Bishop, Head of Social Media, Paypal UK
“We are all over Marketing Week. Top work by the Wolfstar team: amazing stuff guys.”
Tim Knight, Senior Partner, Nunwood
“The newsroom has gone from around 5 hits per week to well over 2,000 – thanks, you did a brilliant job”
Amanda Brown, PR Manager, first direct
“A master class for companies to actually implement social media strategies.”
Somesso global corporate social media conference
“The audit was excellent and following the success of the iPerfumer launch confirms my faith in your team.”
Linda Harman, Fragrance PR/Communications, Givaudan

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