Our Portfolio
Discovery Dino Gangs: global web chat to promote breakthrough documentary
Dinosaur experts and bloggers from across the world were recruited to take part in Discovery’s first ever Facebook web chat.
At a glance
- Discovery’s first web chat via Facebook
- Dinosaur experts from across the globe took part in the debate
- Special science feature in The Guardian
Video
Narrative
The Dino Gangs campaign focused on driving potential Discovery UK viewers to a live web-chat on Discovery UK’s Facebook page.
Dinosaur experts and bloggers from across the world were recruited to take part in the chat to lend their knowledge to the debate and drive additional traffic to the chat from their blogs and twitter feeds.
Coverage appeared on The Guardian’s Science Blog, BeyondBONES and Love in the Time of Chasmosaurs.
Nunwood: Website relaunch and SEO expertise
"The work Wolfstar has done bringing Nunwood into the new digital world has been nothing short of Herculean"
Interflora: world’s first flower fireworks display
Content featured in The Guardian, Gizmodo, Huffington Post, British Science Association – all with links back to Interflora website
Using digital public affairs tactics to raise UK awareness of infant mortality
Wolfstar managed a public affairs campaign for WorldVision which ran 100% online.
United Nations: Global CSR Report
The United Nations commissioned Wolfstar to undertake a study to gauge which of the world’s largest organisations were using social media to communicate their corporate social media activity and initiatives.
Sabre award winning Best Technology campaign
Wolfstar launched the Sony Xperia PLAY, using the world's first dynamic media newsroom and picking up our industry's most important global award, an EMEA Sabre, in the process.
Delivering potential students by creating conversation
A one month campaign to create conversation around menswear by London College of Fashion elevated visits by potential students to the college's menswear courses online above even that of womenswear.
Using fashion students to create great Sony SmartWatch content
London College of Fashion students were briefed to create a wearable fashion item for Sony SmartWatch and blog their experiences with the product.
Monitoring social media chatter in China for the University of Leeds
Special project to analyse positive mentions of the University by athletes and potential students during the London Olympics 2012.
first direct: the UK’s first social bank
The UK’s first social media newsroom for a financial services company increased traffic to first direct's online press office from just five visits to 2,400 per week.
Discovery Dino Gangs: global web chat to promote breakthrough documentary
Dinosaur experts and bloggers from across the world were recruited to take part in Discovery's first ever Facebook web chat.
BBC Chuggington: UK's first mummy blogger meet-up
Wolfstar created the UK’s first mummy blogger meet-up to generate interest and encourage viewing of a new children’s TV show Chuggington.
PizzaExpress & PayPal iPhone App launch
An award winning campaign which made PizzaExpress a worldwide Twitter trending topic and delivered the no.1 free lifestyle app.
