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Industry insights and opinions for marketing and PR professionals



WOLFSTAR – MONTHLY ROUND-UP – November
30 Nov 2018 /
By Alex Halls /
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December is upon us, and with it comes Christmas adverts, a crazy full diary and probably a few extra pounds around everyone’s waist. Let’s not forget all about November just yet though, as a lot happened in the world of PR and social media, so grab yourself a mince pie and catch up here. Instagram […]


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Pack Profile – Claire
15 Nov 2018 /
By Alex Halls /
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Tell us a little bit about yourself? Born and bred in Derbyshire, I moved to Leeds in 2014 from across the Pennines. I live with my husband, Nik and ginger tabby Arlo. I started working in PR at the tender age of 22, and a decade later, now 32, I’m a Director at Wolfstar. As […]


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Supporting Scotty’s – The Wolfstar Ration Challenge
02 Nov 2018 /
By Caroline Ing /
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  Next week we get cracking with The Wolfstar Ration Challenge, for five days the whole Wolfstar pack will live on basic food supplies to help raise money for a charity that is very close to our hearts. Scotty’s Little Soldiers is not only an incredible charity, they are also our clients, our friends and […]


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Wolfstar – Monthly Round Up – October
01 Nov 2018 /
By Alex Halls /
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October is over and with it the last of the warmth for 2018. For all of you who enjoyed the golden autumn outside and maybe missed what was happening in the social media and PR world, here is our monthly round-up from Wolfstar’s German intern, Kathrin, to bring you up to date.   Google+ will […]


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Wolfstar Meets: Kathrin Schmidt
22 Oct 2018 /
By Wolfstar /
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Today we chat to our intern Kathrin from Franconia, Germany. TELL US A LITTLE BIT ABOUT YOURSELF AND WHY YOU DECIDED TO DO THIS INTERNSHIP My name’s Kathrin, 25 and from Germany. I’m studying for my Master of Business Management (CCI) and had a 2-month gap until the last exam. How can you use this […]


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Pack Profile – Caroline
17 Oct 2018 /
By Caroline Ing /
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Tell us a little bit about yourself? Anyone who knows me will probably tell you I’m really quite smug about getting to do my hobby for a living but, when I’m not lovingly pushing pixels, I like to amble around art galleries, take road trips to the coast, old music and even older movies, wandering, […]


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Wolfstar Covers Digital Marketing For Umbrella Print Media
08 Oct 2018 /
By Jonathan Clarkson /
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PR and social media agency Wolfstar, which has offices in London and Leeds, has been appointed by print management specialist Umbrella Print Media, to deliver the business’ digital marketing strategy. Wolfstar has been briefed to support search engine optimisation, content marketing, digital strategy and social media management for Umbrella Print Media, which is based in […]


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Wolfstar – Monthly Round Up – September
05 Oct 2018 /
By Chris Grayson /
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As we now move into October and fully into autumn, it’s time for us to take a look back at the stories which made the headlines over the month of September. As always, we’re rounding up PR-related talking points alongside the social media news you may have missed. Nike delivers controversial Colin Kaepernik campaign If […]


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Wolfstar Work Like A Dog To Secure New Client Accapi Group
01 Oct 2018 /
By Jonathan Clarkson /
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Following a competitive pitch, Wolfstar has been appointed by Europe’s leading premium dog equipment distributor, Accapi Group. The North-East-based company which distributes dog brands, Ruffwear, Kurgo and Planet Dog has appointed Wolfstar to collaborate with the internal team and lead PR efforts around the Autumn/Winter 2018 range. Wolfstar, which secured the account following a two-stage […]


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PR and Marketing helps Huawei relegate Apple
19 Sep 2018 /
By Wolfstar /
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In our latest blog post Wolfstar intern, Kathrin, takes a look at the rise of Huawei and how the brand has benefitted from a solid PR and marketing strategy. It may be hard to believe but Chinese smartphone manufacturer, Huawei, has relegated iPhone to number three in the world. Huawei is now the second biggest […]


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